Topic
Marketing Automation
7 articles on this topic.
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15 July 2026
What a customer really costs you (and how to pay less for each one)
What it costs to win a customer, why yours is probably too high, and the four levers that lower it. A plain-English guide for UK small businesses, plus a free calculator.
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2 July 2026
Do I need a CRM for my small business?
A plain answer for UK small businesses: when the inbox and spreadsheet stop coping, what a CRM actually does, why Capsule is a sensible UK choice, and how to set it up.
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2 July 2026
How do I get more Google reviews without breaking the rules?
Get more Google reviews the compliant way: ask at the right moment, automate the request after every job or visit, and never fake or pay for them. UK small-business guide.
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2 July 2026
How do I get more leads for my small business?
A plain systems answer for UK small businesses: the four places leads leak, and how capture, speed-to-lead, nurture and a CRM turn traffic into booked enquiries.
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2 July 2026
What is marketing automation? (UK SMBs)
Plain-English guide to marketing automation for UK small businesses: what it is, real local examples, what it is not, and how to start with a free audit.
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30 June 2026
Cheap Content Stack for UK Small Businesses in 2026: Phone, Canva and CapCut
The cheap content stack we run ourselves in 2026: better photos from the phone you already own, graphics and social posts with Canva, short video and ad creative with CapCut, a simple weekly workflow, and where to post, written for UK small-business owners.
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3 June 2026
Integrated marketing communications: how paid ads fit (and when they do not) alongside organic search intent
Paid ads vs organic search for UK SMBs: when Google Ads earn their place, when they waste budget, and how the integrated marketing communications flow works.